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Past, current and prospective leasing and custom building customers, partners and architects.
Collaboration with the sales team and web designers to create the most effective tool possible.
The benefits of choosing Britco to provide high quality building solutions to the global market.
The URL address is included on all corporate documents, advertising and marketing materials.
Britco’s enhanced website is the key platform to showcase Britco’s products and services, define the Britco brand and educate our customers on the advantages of modular construction. The site has to present well to global audiences, be flexible enough to adapt quickly to changing markets & business environments and highlight Britco’s diversity and experience.
As a marketing and education tool, the website is used to reach our target audience on a global scale. The main advantage is that we can market one-on-one to a global audience and easily reach prospective customers who may not be aware of the diversity of the products and services Britco offers, particularly important when offering new products or expanding into new markets. Future opportunities and the potential to grow the business are greatly increased as decision-makers can view past projects and better understand how their projects can benefit from modular construction.
One advantage of updating an existing website is that the success and effectiveness of the site is more easily monitored and quantifiable than the results of other marketing materials. With advances in website technology, we are able to rethink our marketing strategy, enhance our presentation and effectively monitor the results.
New customer service tools enhance the customer experience - Click to Call allows customers to submit a request to connect with a Britco representative immediately and Live Chat gives Britco the ability to respond immediately to requests for information by chatting live with customers. The improved user experience also features easier navigation and more effective site organization.
With the addition of Social Media, all Britco corporate videos are grouped into one convenient location and hosted on You Tube to reach a broader audience. Linked In provides business-oriented, professional social networking for Britco's sales representatives.