VESTA Modular Website

 

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Main Category: Marketing Piece Entry
Entrant: Vesta Modular
Date of Initial Distribution: 11/3/2016

Award Criteria

  1. Specific Medium Used

    Internet

  2. Target Audience

    Existing & prospective clients interested in the benefits offered by high quality modular

  3. Methodology

    Developed with the knowledge & expertise of industry veterans to deliver educational content

  4. Message to be Communicated

    Modular is just another method of construction- offering the same space solutions in less time

  5. Distribution

    Integrated internet marketing campaigns, including social media announcements, blog and email blasts

  6. Entry Objective

    Our goal was to continue to promote the fact that Modular Construction is simply another method of construction – offering customers the same high quality building options, only faster. We envisioned a website that would provide both current and prospective clients with useful information on innovative short and long-term space solutions while using moving video to show how modular comes together to build traditional commercial buildings. We wanted a website with a fresh new look and user-friendly navigation. It was important to provide browsers with the opportunity to interact by requesting additional information or quotes directly from the site. Visitors can also visit our News section for regular updates on company announcements & press releases, upcoming projects, and more. Let VESTA be your turnkey modular provider.

  7. Effect on Sales, Visits, or Inquiries

    Total page visits on our Social Media sites increased by 250% since our website launch. The week of our social media marketing campaign to announce the new site, the number of people engaged on our Facebook posts spiked by 1,166.7% while our weekly total for people reached increased by 2,981.8%.